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Retail Marketing Manager - Northern Europe

Department: Retail, Sales and Commercial

Location: Hayes

Req#: 4709

As Retail Marketing Manager, you will have responsibility for leading and executing Sonos retail marketing efforts with our largest UK retail partner accounts. You will need to establish and build relationships at all levels, both within the retailers and at Sonos cross functionally, delivering class leading, innovative and effective plans, based on market insights to achieve against company KPIs. 

You will be an expert in communication, both written and verbal. You will demonstrate excellent listening, open-mindedness, clarity, concision and confidence as natural and key strengths. You will show advanced presentation skills and know how to generate enthusiasm and buy-in from an audience. You share information clearly and openly and with others. 

You will fully own and drive retail marketing programs and projects from start to finish, all within the set time-frames and budgets, following up with clear results. You will be seen as a leader and expert in retail marketing, pro-actively conceiving and delivering solutions to challenges. You will likely not go for the easy solution or quickest win, rather looking at the longer term and best possible qualitative result that can be achieved.

You will demonstrate a clear view on what needs to be achieved and will show adaptability in how to get there. You will seek input from others and challenge the status quo, displaying the ability to handle different stakeholders, others’ ideas, temperaments and cultures to bring the team together in a single approach. You can then clearly formulate a direction, articulate rationale and deliver buy-in for a number of options and make the right decision. You will be able to ruthlessly prioritise to deliver against tight deadlines.
About You

You're not like everyone else.

You bring a unique perspective to the table. Transparency tops your list of values. Your smarts and creativity are off the charts, matched only by your humility. You want to collaborate with a team of diverse talent. You proactively contribute to a culture of respect and inclusion.

You enjoy a challenge.

Inquisitive and focused, you see every challenge as an opportunity. You're ambitious and unafraid to make mistakes because you learn from them and bounce back quickly. You don't stop until you get it right. "Impossible" isn't in your vocabulary. You're more interested in creating the future than waiting for it.

You love to listen.

You start every interaction from a place of listening and seeking to understand. You're culturally connected. You remember your first concert. You can readily recommend a binge-worthy show on Netflix, Hulu or HBO. You can't sit in traffic without a great audiobook, podcast or album. You can make a killer playlist. Your idea of a good weekend includes watching a movie or playing a video game.

What You’ll Do
• Create Retail Marketing plans with a digital-first bias, incorporating Sonos activities that bridge brand strategy and business objectives. 
• Leverage consumer and channel insights into a consistent customer journey and consumer experience, both online and offline, meeting our high standard and brand guidelines.
• Deliver against all key Retail Marketing metrics in the Northern Europe strategy.
• Working with key stakeholders (Global, Regional and Local), you will present your point of view on relevant retail opportunities to reach our audience and you will own all aspects of planning and delivery for your accounts.
• Working closely with the commercial team, you will produce a direction and corresponding annual plans for your retail accounts, spotting opportunities for growth and ways in which we can bring Sonos to life across all aspects of the marketing mix.
• Bring the optimal Sonos experience to life in partner retail stores.
• Develop strong relationship with the retailers, Sonos commercial team, Sonos field team, 3rd party agencies and the Regional / Global Retail Experience teams.
• Own and manage the retail marketing budget and spends for your accounts, including tracking & reporting.
• Collate updates of Retail Marketing activity and present at company updates.
Skills You’ll Need
• Minimum 5 years’ experience in retail marketing / commercial roles.
• A self-starter, demonstrating pro-activity and a high quality bar.
• Excellent communication and influencing skills.
• A progressive, creative thinker with ability to adapt.
• Excellent organisational and prioritisation skills.
More About Sonos

In 2002, Sonos set out to reinvent the way people listen at home. The wireless home sound system we created makes it easier than ever to fill any and every room with music, podcasts, TV, and just about anything else you could ever want to hear-all with brilliant, immersive clarity. Since then millions of people in over 60 countries have made Sonos part of their lives.

Today we remain focused on innovation, thoughtfully designing products, inventing new technologies, expanding our software platform, crafting the best sound experience and making a positive social impact in the world.

We're empowering people to listen better because listening builds understanding and drives change. It even increases happiness and brings people together. Simply put, listening leads to a better life. (We've got the data to prove it.)

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Follow the links to review the EEO is the Law poster and its supplement. The pay transparency policy is available here. Sonos is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to and let us know the nature of your request and your contact information.